Roots Café
Services
Project development
Project management | Licensing application
Architectural & interior
External & internal building layout plans | SketchUp design | Interiors & light equipment | Shop-fit fixtures & fittings
Buying
Food retail space planning | Product procurement & ranging | Menu development | EPOS Systems
Visual merchandising
Visual merchandising
Creative
Branding & design | POS & signage | Social media & marketing guide
Roots Café | Rougham Estate
Project overview
Roots Café, situated in the heart of the Rougham Estate, is a recent venture that has been brought to life within the historical setting of Blackthorpe Barn. The objective was to create a unique café experience that would offer a blend of traditional charm with a contemporary twist, serving locally sourced food and drink. The project had a broad scope, encompassing everything from project management and licensing application to branding and design.
Services provided
We oversaw the entire project, ensuring seamless coordination among all parties involved and handled the licensing application process to meet all legal requirements.
We created a unique brand identity to reflect the ‘Roots’ of Rougham. Our design team created detailed external and internal building layout plans and developed a 3D model using SketchUp. The interiors were curated to match the café’s brand identity, and we sourced and installed appropriate light equipment and shop-fit fixtures.
The retail space was meticulously planned, and we procured a range of high-quality products aligning with the café’s ethos of promoting local produce. Our culinary experts developed a menu reflecting the café’s commitment to fresh, locally sourced food, and we implemented EPOS systems to streamline operations. Engaging visual merchandising displays were designed to resonate with the café’s brand. Bespoke POS and signage that aligns with the café’s branding were designed and installed.
Finally, a comprehensive social media and marketing guide was developed to effectively promote the café.
The outcome
The Roots Café at Blackthorpe Barn is now a bustling business attracting locals and tourists alike. Our holistic approach ensured a smooth transition from concept to reality, resulting in a café that not only serves delicious food but also offers an immersive experience. The café has seen consistent growth since its opening and has contributed to the estate’s reliable annual income.
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