Unlock your business’s full potential

Mystery shop

As leading professionals in the rural diversification and retail industry, our team is fully engaged with various farm shops, restaurants, garden centres and retail villages. Our experience with both successful and commercially challenged businesses gives us cutting-edge insight into what makes them effective.

If the results of your Mystery Shop report reveal areas that require attention, Appetite Me is here to help. We offer a range of services, from designing and branding to buying stock and financial modelling, all backed by our attention to detail and innovative approach to problem-solving. Let us help you achieve profitable solutions that will deliver the bottom line.


People shopping in a farm shop, looking at bread on the shelves

Our bespoke Mystery Shop service is tailored to meet your specific needs and priorities, with the comprehensive report covering all the essential areas, including:

First impressions

Strengths & areas for improvement

Potential growth opportunities

Sales & profit margin strategies

Branding & design overview

Local & regional competition

Project summary

“Passionate, strategic and effective; Appetite Me’s consultancy and detailed Mystery Shop report has been instrumental in guiding us through a new venture and partnership. Their expertise within rural diversification, paired with their responsive and proactive approach, meant we identified both strengths and weaknesses within the partnership, allowing us to implement a strategy that suited both parties, to ensure a smooth-running operation is achieved. We would not hesitate to re-engage with Appetite Me for future diversification projects.”

Burghley House

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